Medical Marketing and Media (MM&M) is a leading source of news, insights and analysis for the pharma, medical and healthcare marketing industry. Named a top 100 Agency for several consecutive years, INVIVO joined other MM&M 100 agencies to imagine a concept for an album cover to visually represent the agency in 2020.
Drawing inspiration from renowned graphic designer/illustrator Robert Beatty's album artwork for Tame Impala's Currents, a concept was crafted centring around the idea of disruption and carving new paths in the medical and science communication industry.
The album cover concept, entitled "Making Waves" was featured alongside other agency concept entries in MM&M's annual Agency 100 Showcase.
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